Impressive, illuminated advertising with a grandiose design for Wirtgen, visible from afar

Services: consulting, development, prototyping, production, installation

Countries: World-wide

Locations: > 20

As part of a company-wide CI conversion, Joseph Westiform rebranded Wirtgen's entire indoor and outdoor advertising presence worldwide. One of the first locations was the main factory in Windhagen. The most striking elements in Windhagen are the four "WIRTGEN" letterings on the facade, which are over 20 meters long and over 3 meters tall, including the logo on the roof of the building. In addition there is a lettering of over 5 meters long and 1 meter high above the main entrance.

The corporate design elements are illuminated with state-of-the-art, high-performance LEDs together with our energy-efficient Light Control system, which enables the brightness of the illuminated signs to be adapted automatically to the ambient light conditions, whilst being under the customer’s full control. Several pylons with a height of up to 6 meters complete the new outdoor brand image.

The entrance foyer was equipped with an LED chandelier with additional unlit decorative elements in the form of foil-covered metal cassettes.

The entire project was successfully implemented in a record time of just two months.

Do you also want your building to be visible from a distance? Then please contact us!

Further references

in the field of industry & infrastructure

Cookies user preferences
We use cookies to ensure you to get the best experience on our website. If you decline the use of cookies, this website may not function as expected.
Accept all
Decline all
Read more
Essential / Session
Die erforderlichen Cookies beziehen sich auf die Funktionalität unserer Website. Sie helfen dabei, die Website nutzbar zu machen, indem sie Grundfunktionen wie Seitennavigation und Zugriff auf sichere Bereiche der Webseite ermöglichen. Die Webseite kann ohne diese Cookies nicht richtig funktionieren.
Analytics / Tracking
Analytische Cookies ermöglichen es, Daten zu erheben und eine Website-Nutzungsstatistik zur Verfügung zu stellen, ohne dabei jedoch Informationen zu erfassen, die einzelne Nutzer persönlich identifizierbar machen.
Diese Cookies ermöglichen es Ihnen, direkt auf die Social Media-Plattform Linkedin zuzugreifen. Wir haben keine Kontrolle über diese Cookies, da sie von den Social Media-Plattform selbst gesetzt werden.