Uniform brand identity for the Wieland group of companies

Services: consulting, development, prototyping, production, installation

Countries: World-wide

Locations: > 60

As part of their CI update, Westiform developed the advertising concept for the new, uniform brand image of the entire Wieland group of companies worldwide and was also responsible for the production and delivery of the new corporate design elements for all locations.

The headquarters in Ulm and the location in Vöhringen were among the first locations to be updated. The most striking illuminated advertising element is the 17 meter long and over 3.30 meter high illuminated lettering "wieland" at the Vöhringen site. Due to the size of the lettering and the homogeneous illumination with energy-efficient red LEDs, the location can easily be spotted from far away.

Equipped with our Light Control dimming system, the luminosity automatically adapts to the ambient light and thus ensures a vibrant and pleasant lighting effect at any time of the day or night.

In addition to these signs, the product portfolio for the entire group of companies includes similar illuminated lettering with lengths of between 6 and 12 meters and a height of up to 2.40 meters, various illuminated and non-illuminated way-finding pylons and vinyl-coated Dibond signs for location signage at each site.

Are you also planning a CI change? We would be happy to support you and look forward to your enquiry!

Further references

in the field of industry & infrastructure

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